Market Focus Target Sectors

Plebys creates valuable companies
Plebys focuses on sectors where the delivery of high quality solutions to large numbers of people can catalyze sustainable economic and social development throughout society. Plebys invests in the following high-leverage sectors:

Disease Prevention, Diagnostics & Therapeutics
Each day, over 30,000 children worldwide die from preventable diseases, and adults suffer lifelong debilitation from the aftereffects of preventable childhood diseases. Economic development goals of most societies cannot be achieved without improvements in health. A lack of access to quality healthcare is holding back human progress, consigning large segments of humanity to lives of poverty, vulnerability and insecurity. Creative wellness-focused initiatives focused on needs in developing countries may provide business models that eventually disrupt the way healthcare is conceptualized worldwide.

Distributed Clean Energy
Over two billion people in developing countries—nearly one-third of the world’s population—live without electricity service. While the developed world struggles to curtail greenhouse gases through largely incremental efficiency gains, the developing world is adding carbon-based generation capacity at an alarming rate. Even so, billions of people still are unable to enjoy the benefits of electricity. The "Clean Tech Revolution" has incubated numerous core technologies that, if developed and deployed with a focus on the developing world, could make clean distributed energy economically and technologically viable in emerging markets.

Food Processing & Distribution
Food spoilage rates in developing countries often exceed 40%. Malnourishment leads to half of the deaths of children under 5 from infectious disease. Poor infrastructure and fragmented markets drive up food costs for the poor and reduce profits for rural producers. Emerging technologies can be used to reduce spoilage and increase value added to producers. Comprehensive business models that address inefficiencies in the food supply chain will enable small farmers to increase their income while at the same time driving food costs down and improving quality, nutrition, and variety.